TOURAGE project presented during the 4th Annual Forum of ERB Stakeholders in Kalmar, Sweden

Monday, September 16, 2013

During 4th September 2013 representatives of the Association of the Polish Communes Euroregion Baltic promoted the TOURAGE project at the 4th Annual Forum of Euroregion Baltic Stakeholders held in Kalmar, Sweden.

Themed ‘Connecting local actors’, the Forum gathered representatives of local and regional authorities as well as experts and practitioners from the tourism sector and labour mobility networks from the cooperation area.

Showcasing several tourism projects with active involvement of the ERB partners, one of the Forum’s panels focused on tourism as the third largest socioeconomic activity in the EU with a positive effect on economic growth and employment. The Association’s Ms Małgorzata Samusjew and Mr Sebastian Magier presented main objectives of the TOURAGE project and also talked about the project’s most important achievements to-date, emphasising the role of senior tourism in the development of sustainable regional economies. Later on Ms Samujsew also took part in the panel on sustainable tourism where she talked about the growing role of senior tourism in overcoming future challenges posed by the rapidly ageing societies in the Baltic Sea Region.